News & Advice

Carewatch, the UK’s leading provider of care and support in the home has unveiled a new look logo and website. The company, established 16 years ago felt that its look and feel no longer represented what they stood for and the developments that they have made in recent years.

Martin Farrow, Carewatch’s Director of Marketing explained. “We have seen many changes in recent years and the care market is now far more developed then it was five years ago. We have invested considerably in adapting to these changes to address what the market wanted in terms of staffing, quality improvement and the customer experience. It was now time to take that message to the market and to do that, our brand needed to reflect where we were, not where we have been”.

The new Carewatch brand will be rolled out across the UK over the next few months but that won’t be all. “We know that the really hard work starts here” added Martin, “and we don’t intend to sit back. Carewatch is a fabulous company but we recognise the need to lead the market both now and into the future”.

Carewatch, the UK’s largest provider of home care operates out of 137 regional offices, supporting over 16,000 customers and 60 local authorities. For more information, visit www.carewatch.co.uk.

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